By Eric Elliott • July 7, 2026
The Personal Injury Law Firm Client Journey: Why Intake Is the Make-or-Break Moment
If you run or market for a personal injury law firm, you probably know this frustration well: leads are coming in from ads and your website, but too many prospects disappear after the first call, or w...
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Kleenex Your Brand
By Eric Elliott •
February 12th, 2020
“Grab me a Kleenex.” You’ve heard it possibly every time someone sneezes. “I need a Coke!” Anytime someone is thirsty. “
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Ad Cast Rewind “Advertising Crash Course” with Consultant Jim Doyle
By Eric Elliott •
February 5th, 2020
In this Episode: In this special Ad Cast rewind we have something really special for you. This is a re-release of an epi
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No, Hulu and Tom Brady, We Did it First
By Eric Elliott •
February 3rd, 2020
Remember that time that Hulu ran a Craft Creative video? We are not saying Hulu stole the idea from us, but we may be hi
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Episode 24 – “Embracing Change in your Industry”
By Eric Elliott •
January 29th, 2020
In This Episode: Depending on when you choose to embrace business trends, Change can effect your business for Better, or
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The Death of Mr. Peanut: Marketing Move of the Decade
By Eric Elliott •
January 24th, 2020
On Wednesday, January 22, 2020, Planters Peanuts killed off their mascot, Mr. Peanut, at the age of 104 for the sake of
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Ad Cast Rewind “Find your Niche” with Consultant Michael Gass
By Eric Elliott •
January 22nd, 2020
In this Episode: In this special Ad Cast rewind we have something really special for you. This is a re-release of an epi
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