Connected TV (CTV) & OTT Advertising for Lawyers

CTV (Connected TV) refers to internet-connected TVs that stream content via platforms like Roku, Apple TV, and Smart TV apps. OTT (Over-The-Top) refers to content delivered online outside of traditional cable, think Hulu, Peacock, and other ad-supported services. For your law firm, this means putting your message on the biggest screen in the home, right where your audience is most engaged. CTV and OTT ads are more targeted and less interruptive than traditional TV commercials, allowing you to build brand trust, increase awareness, and attract high-intent leads in a meaningful way. It’s a smart, scalable way to stay top-of-mind and grow your caseload.

Yes, and that’s one of the biggest advantages. We can zero in on specific ZIP codes, cities, or states, and target by age, income level, gender, household size, interests, and even viewing behavior.

This means your legal ads are seen by the right people in the right places, whether you’re focusing locally or running a national campaign. The result: higher efficiency, better relevance, and stronger ROI.

We’ve got you covered. If you already have high-quality video assets, we can integrate them seamlessly into your campaign. If not, we have a full-service video production team that can produce the video from start to finish.

Costs depend on audience size, ad frequency, campaign length, and targeting level. But we’re flexible, whether you're testing a regional pilot or scaling nationally, we craft campaigns that fit your goals and budget.

After a quick consultation, we’ll provide a tailored proposal with clear pricing and strategic recommendations. No guesswork, just data-driven advertising that delivers results.