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      The difference between SEO and SEM

      By Eric Elliott • September 21st, 2016
      Did you know that SEO and SEM are in fact separate? While often used interchangeably, there is a distinct difference bet
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      New Twitter or X Updates: How Expanded Capabilities Help Brands Engage Better

      By Eric Elliott • September 13th, 2016
      Twitter or X has rolled out exciting new features — and this time, they’re truly game-changers for brands, marketers, an
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      Do You Have What It Takes to Beat Your Competition?

      By Eric Elliott • September 9th, 2016
      Every Monday, VIP Marketing releases 60 seconds of marketing advice and a short video just for you, and it’s titled A Ma
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      Why Is Online Content So Important?

      By Eric Elliott • September 7th, 2016
      Ideally, you should have different video creative online than on TV. There are at least 3 reasons your creative online s
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      Are Your Marketing Plans In Place?

      By Eric Elliott • September 6th, 2016
      Every Monday, VIP Marketing releases 60 seconds of marketing advice and a short video just for you, and it’s titled A Ma
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      The Debate – Traditional vs. Digital

      By Eric Elliott • August 24th, 2016
      We have all heard of a stock that is so new we are afraid to invest in it. In fact, our fear of the new stock would make
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