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      We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing. We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing. We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing. We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing. We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing. We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing. We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing. We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing. We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing. We Proudly Celebrate Six Nominations for the 2026 Golden Gavel Awards Defining Our Excellence in Legal Marketing.
      NOV 27, 2019

      Episode 19 “The more things change…” with Peter Wertimer Part 1 (of 2)

      In this Episode: “The more things change…” Part 1 (of 2) Music Industry veteran and Advertising Legend Peter Wertimer jo...
      Eric Elliot
      Eric Elliot LEGAL MARKETING SPECIALIST
      Eric Elliott is the founder and CEO of VIP Marketing and Craft Creative. With over 20 years of experience in the media industry, Eric has become a preeminent voice in legal marketing, specializing in high-impact video production and strategic media placement. Under his leadership, VIP Marketing has helped hundreds of law firms across the Southeast achieve market dominance through cinematic storytelling and data-driven campaigns.Previously, Eric served as a senior media consultant for major broadcast networks, where he developed the 'Frequency-First' methodology that now powers LegalStrategy's core services. He is a frequent speaker at national legal marketing conferences and a regular contributor to regional bar publications.
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      In this Episode: “The more things change…” Part 1 (of 2)

      Music Industry veteran and Advertising Legend Peter Wertimer joins the Ad Cast to talk about his many years leading the firm Chernoff Newman.

      He talks about the changes he has seen over the years and what has stayed the same.  He also talks about client/agency relationships, what to do and what NOT to do.

      About VIP Marketing and Advertising
      VIP Marketing and Advertising is an integrated advertising agency based in Charleston, SC. Our mission is to differentiate our clients from their competitors with a commitment to serve their marketing, advertising and creative needs on time and within scope. Our philosophy is to partner with businesses to market to the right people, capture their attention and get results with premium video production, design, media planning, and media distribution. We believe every business deserves VIP Marketing.

      Visit www.veryimportantplacement.com to learn more.

      Call: 843-760-0707
      VIP on Facebook Message: https://www.facebook.com/VeryImportantPlacement/

      Produced by Craft Creative.
      Craft Creative is Charleston’s premium video production, design and creative agency. Professional video production and graphic design made exclusively for businesses and corporations. Creative experts in automotive, legal and medical creative. Visit www.wecraftcreative.com .

       

       
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