By Eric Elliott • July 21, 2026
Building Real Trust with Legal Clients: A Practical Guide for Modern Law Practices
Key Takeaways Respond with Speed and Empathy: Convert anxious prospects into clients by answering inquiries within minutes and providing empathetic, 24/7 intake options. Practice Radical Transparency:...
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Are There Effective Billboards?
By Eric Elliott •
March 29th, 2018
Outdoor advertising holds its place throughout history. The first record of what are now billboards were inscriptions on
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Four Ways Law Firms Can Market To Potential Clients
By Eric Elliott •
March 19th, 2018
Lawyer Marketing
Law practice is a challenging industry to advertise. It is something most will end up needing at some point, yet somethi
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Targeted Marketing: Shoot With A Shotgun Or A Rifle?
By Eric Elliott •
March 5th, 2018
A rife and a shotgun lie next to one another on a table. A fencepost with a can on it sits across a field of trees. Hit
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Three Ways To Empower Your Team
By Eric Elliott •
February 27th, 2018
People make the practice. In every field, the team drives the success of the business. No one person can run a successfu
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Marketing Your Local Pharmacy More Attractively
By Eric Elliott •
February 12th, 2018
There is a growing appreciation for local business. The modern age of the internet and publicly displayed community invo
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Do I Market Myself or My Law Firm?
By Eric Elliott •
February 5th, 2018
Lawyer Marketing
Attorneys in every practice of law must tow the line between marketing the firm or the attorney. The focus of the market
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