JUL 31, 2019
Episode 8 – Marketing for Smaller Law Firms PT. 1
The AdCast Podcast · The AdCast Podcast - Marketing for Smaller Law Firms Pt. 1 (of 2) If you are tasked with marketing ...
Eric Elliot
LEGAL MARKETING SPECIALIST
Eric Elliott is the founder and CEO of VIP Marketing and Craft Creative. With over 20 years of experience in the media industry, Eric has become a preeminent voice in legal marketing, specializing in high-impact video production and strategic media placement. Under his leadership, VIP Marketing has helped hundreds of law firms across the Southeast achieve market dominance through cinematic storytelling and data-driven campaigns.Previously, Eric served as a senior media consultant for major broadcast networks, where he developed the 'Frequency-First' methodology that now powers LegalStrategy's core services. He is a frequent speaker at national legal marketing conferences and a regular contributor to regional bar publications.
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If you are tasked with marketing your law firm or really any business, then you know how hard it is to compete with big competitors with even bigger budgets.
We invited Attorney David Aylor to come and speak with us about the challenges he faced in growing his law firm at it’s inception in 2007.
We talk alternative marketing, finding the right causes to attach your brand to, and even a little criminal defense speculation on the R. Kelly Trial.
If you have listened to the podcast, let us know what you think. Please rate and review on iTunes! We’d appreciate it.
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