Ad Cast Episode 35 – How News Media Has Changed with PJ Browning
Jun 24,2020 / AdCastIn this episode:
We speak with PJ Browning, the President and Publisher of the Pulitzer Prize-Winning Newspaper The Post and Courier. We discuss how news media has changed and how traditional forms of media can adapt to new media.
It’s no secret that digital media has revolutionized the marketing landscape. For example, 20 years ago your business had TV, radio, newspapers, and billboards to choose from. Then, the internet happened. A couple years later, smart phones happened. Now, there is seemingly no limit to your ad placement choices. PJ discusses how news media has changed, and how to stay a step ahead of the game.
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MARKETING STRATEGY + PLANNING
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DIGITAL MARKETING
SEO | SEM | Online Display | Site Analytics | Conversion Models | Reviews Management | CPM, CPC, CPA Models | Online Video | Video Pre-Roll
SOCIAL PUBLISHING & LISTENING
Strategy & Planning | Content Production | Social Monitoring | Measurement | Paid Social Campaigns
MEDIA
Planning | Research | Consulting | TV Buying | Radio Buying | Print Buying | Digital Media Buying | Mobile | Social Media Marketing
Visit www.veryimportantplacement.com to learn more.
Call: 843-760-0707
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Produced by Craft Creative, Charleston’s premium video production, design, and creative agency. Craft Creative video production and animation services businesses for all of their creative needs. Chiefly, they are experts in auto, legal and medical videos.
Visit www.wecraftcreative.com .
