Accountant Jason Blumer finds himself in a unique marketing situation. For example, he doesn’t want to market to everyone. His message is meant for a very specific audience. In brief, we call this Niche Marketing.
In this week’s Ad Cast Rewind we bring you episodes 16 and 17 of our former podcast, Your Daily Development…So don’t be confused when Eric says the name.
We’ll be back next week with an all new episode.
Enjoy!
In this episode:
We speak with Jason Blumer of Blumer & Associates CPAs (Parts 1 & 2) about niche marketing & more! Firstly, what is niche marketing? Is it as simple as marketing on a smaller scale? In addition, how do you market to such unique groups of people?
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