By Eric Elliott • July 9, 2026
The True Cost of Personal Injury Leads: A Law Firm’s Guide to Marketing ROI
One of the first questions nearly every personal injury law firm asks before investing in a growth strategy is straightforward: "How much do personal injury leads cost?" If you ask ten different marke...
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Ad Cast Episode 34 – Let’s talk ad spend.
By Eric Elliott •
June 10th, 2020
IN THIS EPISODE: All marketing ad spends are not created equally. Consequently, your dollars spend differently within di
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Ad Cast Episode 33 – Come Out on Top | Business Success after Quarantine
By Eric Elliott •
June 3rd, 2020
IN THIS EPISODE: What does business success after quarantine look like? What kinds of lessons has your business learned
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AdCast Episode 32 – Let’s talk Social with Annika Kraft
By Eric Elliott •
May 28th, 2020
In this episode: Social Media Marketing Expert, Annika Kraft We speak with Social Media Marketing Expert and Content Coa
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How Social Media is Helping Your Business during COVID-19
By Eric Elliott •
May 21st, 2020
With more people staying home, more are logging their hours on social media during COVID-19. So, what are social media p
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How Well Are Your Campaigns Performing?
By Eric Elliott •
May 21st, 2020
KPIs (Key Performance Indicators) show how well your campaigns are performing. It sounds like a simple question, but the
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5 Symptoms of Bot Traffic
By Eric Elliott •
May 21st, 2020
Bots currently make up about 38% of all internet traffic. These bots can range from wholly benign crawlers that scan sit
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